Brand & Content Marketing Executive

Job Description: Brand & Content Marketing Executive
Company: Wittypen
Reviews: 3.75 Reviews
Experience: 0 - 3 years
Salary: Not Disclosed
Location: Kolkata, Mumbai, New Delhi, Hyderabad, Pune, Chennai, Bengaluru
Openings: 1
Applicants: 267
Posted: 5 days ago
Employment Type: Full Time, Permanent
Industry Type: Advertising & Marketing
Department: Marketing & Communication
Role Category: Digital Marketing

Key Responsibilities:

Content Marketing Initiatives: Drive Wittypen's content marketing strategies to enhance brand visibility and generate inbound leads.
Copywriting Excellence: Craft compelling copy for blogs, social media, newsletters, and other marketing collateral.
Content Management: Manage the content calendar to ensure timely and consistent content delivery across all platforms.
Research: Conduct market research to identify trends, target audience preferences, and competitive insights to inform content planning.
SEO Strategy Execution: Collaborate with content managers to implement SEO strategies that align with Wittypen’s content objectives.
Social Media Management: Plan, manage, and execute engaging social media campaigns that align with Wittypen's brand voice.
Web Content Management: Use WordPress to publish and optimize content, ensuring alignment with SEO and brand guidelines.
Newsletter Management: Write and oversee the distribution of newsletters that keep our audience informed and engaged.
Webinar Planning: Organize and execute webinars, managing logistics, promotion, and follow-up communications.
Analytics & Reporting: Monitor and report on the effectiveness of marketing campaigns, providing insights for continuous improvement.
Brand Promotion: Develop and execute content distribution plans to maximize reach and engagement across various channels, including social media, email marketing, and partnerships.
Trends: Stay up-to-date with industry trends and emerging content marketing techniques to keep our strategies fresh and effective.

Requirements:

Content Marketing Expertise: 1+ years of experience in content marketing/social media marketing.
Copywriting Skills: Strong command of English, with proven ability to write compelling and engaging copy.
Social Media Savvy: Experience in planning and managing social media campaigns across various platforms.
Project Management: Ability to manage multiple projects simultaneously, ensuring timely and quality execution.
Analytical Mindset: Ability to analyze marketing data to make informed decisions and optimize content strategy.
Collaborative Approach: Works well in a team and effectively manages cross-functional relationships.
Growth-Oriented: Eager to learn and grow within a dynamic, fast-paced environment.